Blogging Increases Inbound Links

Companies that blog have 97% more inbound links. Inbound organic links can include directories, blogs, videos, published articles and many other sources.
SOURCE: STATE OF INBOUND MARKETING LEAD GENERATION REPORT, 2011
Read MoreBlogs Help Buyers Choose

Blog articles play a significant role in the following aspects of the purchase decision process, including deciding on a product/service, refining choices, getting support/answers, discovering products/services, gaining assurance on a purchase, being inspired to purchase and executing a purchase.
(SOURCE: JUPITER RESEARCH, OCTOBER 2008)
Read More
Evolution in Local SEO

60% of all local business searches now happen online (33% happen in print yellow pages) and 82% of the people using local search sites follow up their research with offline action.
Source: TMP Directional Marketing / comScore
Read More
Local Search Engine Optimization

63% of consumers turn to the Internet first when looking for local products or services, 82% of them cited search as the most commonly used search tool, 41% use local “geographic modifiers” with search engines.
Source: Nielsen Online
Search Engines Are Consumers # 1 Resource

Search engines are now the #1 resource used by consumers looking for products and services from local businesses.
Source: Nielsen Online