online reviews

Online Reputation Management, Yelp Reviews and Google Plus

Posted by MSA Manager on Apr 7, 2015 in Internet Marketing, Uncategorized

Online Reputation Management starts with serving the customer and getting their positive feedback online

Reputation management, as we know it today, is simple Business 101. Your goal is to create a satisfied customer inclined to become a repeat customer and who will share their good experience others.

It seems the more things change the more they stay the same.

Before the internet age, I read studies showing on average, a satisfied customer would likely share their positive experience with three potential customers. Conversely, an unsatisfied customer was inclined to tell nineteen people about their perceived bad experience. That translates into six satisfied customers needed to counteract one unsatisfied customer. That can be an online reputation management challenge.